QVC, HSN and Cosmetic Executive Women (CEW) are celebrating the 10th annual livestream shopping event, Beauty with Benefits. The milestone event supports Cancer and Careers, a non-profit organization that provides extensive workplace assistance for cancer survivors free-of-charge.

Over the past decade, Beauty with Benefits has generated more than $14 million to help people with cancer remain active and successful in the workforce.

Last year, the campaign fueled job search assistance, career coaching, emergency financial grants and more to the 500,000+ individuals who turn to Cancer and Careers annually online, in print and in person. To increase awareness for this year’s campaign, celebrity makeup artist and founder of Mally Beauty Mally Roncal, will lend her vibrant spirit and passion as the PSA spokesperson.

“I am honored to support Cancer and Careers, an organization that helps survivors feel powerful and prepared in the workplace,” said Mally Roncal, Founder of Mally Beauty. “I have been a part of Beauty with Benefits since it began a decade ago and being the spokesperson this year deepens my ability to amplify not only the event, but also the important work of Cancer and Careers. There is nothing more beautiful than giving back.”

The event will be celebrated across QVC and HSN’s digital, streaming and social platforms beginning Sunday, May 1 with a special live broadcast on Tuesday, May 17 from 7-9 p.m. ET on HSN and 9-11 p.m. ET on QVC. Customers can shop the event until Sunday, July 31, while supplies last.

Since 2013, more than 150 top beauty brands have generously donated product to participate in Beauty with Benefits. This year’s event features more than 50 leading brands, including longtime supporters like TULA, WEN by Chaz Dean, KORRES, Laura Geller, tarte, philosophy and Mally Beauty and newcomers like Nakery Beauty, Iconic London, BeautyStat, Lys Beauty and YENSA, with products spanning color cosmetics, fragrance, skin, body and hair care. 

“Beauty with Benefits embraces the power of giving back and we continue to be inspired each year by the generosity of the beauty industry and the commitment to support such a worthwhile cause,” said Bridget Love, Vice President/General Merchandise Manager of Beauty and Fashion at HSN. “We are joining forces with more than 50 top beauty brands in support of one mission, and we are excited to celebrate all of the people and products that have helped make this milestone possible.”

Participating brands include: AHAVA, Beekman 1802, Bumble and bumble, Esteé Lauder, Givenchy, IT Cosmetics, Josie Maran, MAC Cosmetics, Perricone, Peter Thomas Roth, tarte, Too Faced, Tula, Tweak’d by Natur—and more.